Crocs Roadshow Exhibition 2019 @ Vivocity
In 2019, Crocs ran a roadshow exhibition at Vivocity as part of brand activation and sales driving. We worked with them to conceptualize the venue layout and the props involved.
With fun and creativity in mind, we did all the 3D renders and layout planning according to the client's request with colors as the key design element. A huge Crocs 3D text was also installed as part of mega branding.
A doodle wall customized with Crocs' Jibbitz products were produced where shoppers could colour on. This added a layer of participation and upped the fun factor, especially for the children. Within just a span of 2-3 days, the wall was entirely covered with doodles and we schedule a refresh of the doodle wall each time. Together with a claw machine, this helped to attract the crowd, leading to a successful brand activation and sales campaign.
- Creative Concept & Execution
- Exhibition and props production & fabrication
- 3D designs
- Venue layout
- Doodle wall design and production
- Electrical installation
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