LAUNCHING OF KIA EV5 @ HYUNDAI MOTOR GROUP INNOVATION CENTER SINGAPORE 2025
The Perfect Fusion of Art and Technological Innovation
Ooffle was honored to oversee the full artistic and performance curation for the KIA EV5 Launch Event, held at the Hyundai Motor Group Innovation Center Singapore. The launch was a dynamic and visually captivating showcase that blended artistic expression with technology, embodying the brand’s forward-thinking vision and the vibrant energy of the electric vehicle era.
Ooffle invited the Glitter Speed Painter to open the event with a unique live performance. Within minutes, the artist completed a large-scale painting using glittering metallic powder and fast, expressive strokes — vividly illustrating the futuristic form of the KIA EV5.
This powerful and visually striking act captured the speed, energy, and creative spirit of the EV5, transforming innovation into an inspiring artistic experience.
Appearing next were the LED Ribbon Dancers, whose performance combined freestyle and choreographed movement. Their illuminated ribbons traced fluid arcs through the air, perfectly synchronized with the rhythm and lighting, creating a dazzling visual atmosphere that symbolized the kinetic energy and beauty of KIA’s electrification vision.
The Resonance Between Art and Brand Energy
With exceptional creative execution and precise on-site coordination, Ooffle ensured every performance detail was perfectly synchronized and delivered with efficiency. From rehearsals to the final showcase, every moment was meticulously planned and executed to reflect international standards of quality and professionalism.
Services Provided:
- Creative program design and performance choreography
- Talent management and on-site coordination
- Custom stage and artboard design
- Lighting and rhythm synchronization
- Integration of client-provided music
- Rehearsal and stage blocking direction
- Technical execution and stage production support
- Full project supervision and stage management
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Asia's Leading Creative Experience Company
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