Lazada Brand Activation 2025 @ Lazada

Lazada Brand Activation 2025 @ Lazada
A Visually Dynamic Performance That Ignited the Brand Atmosphere Through Technology-Driven Stage Expression

Commissioned by Knoxx Pte Ltd, Ooffle delivered a high-impact stage performance for Lazada Brand Activation 2025 in December 2025. Centered around LED Ribbon Dancers as the core visual element, the performance combined custom choreography with technology-infused movement to create a bold, rhythmic showcase that injected strong energy and memorability into the brand activation.

Designed with a clean yet powerful stage language, the performance achieved maximum visual impact within a limited timeframe—emerging as a standout highlight within the overall event programme.

A High-Energy Performance Experience Powered by Motion & Light

At the core of the activation was a custom LED Ribbon Dance performance, specially choreographed to complement Lazada’s brand tone and event flow. Two professional LED ribbon dancers took centre stage, combining synchronised movement with illuminated ribbon effects to create fluid, kinetic visuals that captivated on-site audiences and cameras alike.

The performance was designed to function as both a live spectacle and a brand-enhancing visual moment—ideal for internal engagement, media capture, and social amplification.

Precision Choreography & Technical Preparation

To ensure seamless execution, Ooffle managed the full preparation process, including:

• Custom choreography development tailored to the event programme and stage layout

• Technical testing and rehearsal coordination to align movement, lighting conditions, and performance timing

• On-site support and execution, ensuring smooth transitions and precise cueing during the live segment

Every detail—from choreography to testing—was carefully planned to ensure the performance landed with clarity, impact, and professionalism.

Seamless Delivery with End-to-End Support

Ooffle oversaw the activation from planning through execution, providing a streamlined and reliable delivery experience. The result was a polished performance moment that added energy, creativity, and memorability to Lazada’s event.

Services Provided

• LED Ribbon Dancer Performance (2 performers)

• Custom Choreography Development

• Technical Testing & Show Preparation

• Performance Coordination & On-Site Execution

• Event Support & Performance Management

This activation demonstrated Ooffle’s expertise in performance-led brand experiences, combining creative choreography with technical precision to deliver moments that resonate visually and emotionally with audiences.